Blue Equity

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Blue Streak

Sep 28th, 2007

Local private-equity firm has exploded into sports marketing in past year By John R. Karman III Business First Staff Writer Blue Equity's recent acquisitions mean it now represents NBA players Rasheed Wallace and Brevin Knight, more thatn 50 NFL players including Reggie Bush, DeAngelo Hall and Muhsin Muhammad, U of L football coach Steve Kragthorpe and former UK basketball coach Tubby Smith.