Louisville, KY (August 4, 2008): BEST (Blue Entertainment Sports Television www.experienceBEST.com) announced today that it has agreed to acquire the premier NBA player representation practice of Dan Fegan, Dynasty Sports Group.

Fegan's firm represents many of the National Basketball Association's elite players.  He is one of the few agents to have negotiated more than one billion dollars of player contracts and is perennially ranked as of the top three NBA player agents.  Fegan will continue to manage his own practice and will work closely with Bill Strickland to further grow the BEST Basketball Division which includes all-star Rasheed Wallace, 2007 lottery picks Corey Brewer and Joakim Noah and 2008 first round draft pick Donté Greene.

"BEST has become a major player in the sports and entertainment industry in a very short time," said Fegan.  "I am thrilled to be joining its highly regarded and experienced management team and look forward to continuing to build BEST into the leading sports and entertainment firm."

An impressive roster of over 31 basketball clients will join Fegan in the move to BEST, including four-time NBA All-Star Shawn Marion of the Miami Heat, four-time Chinese All-Star and the 6th overall pick in the 2007 NBA Draft Yi Jianlian of the New Jersey Nets, 2002 NBA All-Rookie first team and two-time NBA slam dunk champion Jason Richardson of the Charlotte Bobcats, number one overall pick in the 1995 NBA Draft Joe Smith of the Cleveland Cavaliers, 2002 NBA All-Rookie first team and 7th overall selection in the 2002 NBA Draft Nenê of the Denver Nuggets, Erick Dampier and Jason Terry of the Dallas Mavericks, Troy Murphy of the Indiana Pacers and Rafer Alston of the Houston Rockets.  

"Dan exemplifies the BEST mission of accelerating opportunity.  He has one of the best minds in basketball proven by his consistent and repeated accomplishments for his clients," said Michael J. Principe, Managing Director of BEST.  "His further success in penetrating foreign markets, together with his expertise in NBA representation as demonstrated by the ground breaking contracts he negotiates for his clients, transforms our extremely talented basketball division into a truly premier agency.  Dan will be a tremendous asset to the entire group of BEST companies."

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About BEST
BEST is a unified full-service sports and entertainment company.  Current clients include musicians Janet Jackson and Chamillionaire, Heisman Trophy winner Reggie Bush, NFL Pro Bowlers DeAngelo Hall and Will Smith, 2008 first round NFL draft picks, Glenn Dorsey and Chris Johnson,  NBA All-Star Rasheed Wallace, 2008 NBA first round pick Donté Greene, Australian, French and US Open Champion Justine Henin, US Open Champion Andy Roddick, No. 1 doubles team Bob and Mike Bryan, MMA star Houston Alexander, Indiana basketball coach Tom Crean, Minnesota basketball coach Tubby Smith, Louisville football coach Steve Kragthorpe and Ole Miss basketball coach Andy Kennedy.  Media & Event properties include the US Open Tennis Championship, the French Open Tennis Championship, the Legg Mason Tennis Classic, numerous US-based ATP tournaments, Rock 'n Racquets, Hoop It Up, Let It Fly, Kick It, the Boston Marathon, the Superstars Competition, the AVP Beach Volleyball tour, Ice Wars, the World Cup of Softball, The Hartford Hall of Fame Showcase, the Men's and Women's Fifth Third Bank Tennis Championships and the Men's Ford Tennis Championship. www.experienceBEST.com

About Blue Equity
Blue Equity, LLC is an independent, private equity firm based in Louisville, Kentucky. It is committed to actively investing growth capital and business expertise in enterprises with solid development potential. Blue Equity forms strategic partnerships with existing management teams and leverages its expertise and relationships to stabilize, strengthen and grow lasting value. Investment efforts and managerial expertise are focused on the operation of a global and diversified portfolio of business enterprises, including opportunities in media, publishing, sports and entertainment, financial services, and real estate.  Blue Equity is dedicated to helping businesses grow by accelerating opportunity and driving innovation to the marketplace. www.blueequity.com