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The Voice-Tribune
The Voice-Tribune is the only weekly, suburban-lifestyle newspaper published in Louisville, Kentucky. The Voice-Tribune has been in operation for nearly six decades and its content focuses on local events, people, business and sports. The readership spans 42 states and several foreign countries. Local, community newspapers are experiencing tremendous growth in advertising revenue and subscriber base across the nation with the infusion of private equity capital and additional resources. The reinvention of this mass communications platform will allow the company and sector to reach a larger and more diversified consumer base.
Local, community newspapers are experiencing tremendous growth in advertising revenue and subscriber base across the nation with the infusion of private equity capital and additional resources. The reinvention of this mass communications platform will allow the company and sector to reach a larger and more diversified consumer base.
Highlights
- Expanded distribution footprint to increase advertising reach
- Highlighted exclusive hyper-local content to improve relevance for advertisers
- Use of social media to increase reader and subscriber awareness
- Produces major events to cross pollinate publishing platform